Introducing Everyday Calm by Amari - An Easy-to-take, Water-soluble Adaptogen-CBD Blend
INTRODUCING EVERYDAY CALM BY AMARI—AN EASY-TO-TAKE, WATER-SOLUBLE ADAPTOGEN-CBD BLEND
For Immediate Release
Introducing Amari's Everyday Calm, a convenient plant-based formula designed to be at the ready to help you through all that life throws your way—which these days, can be a lot.
Boulder, CO (March 19, 2021) — Amari, a wellness company focused on providing plant-based solutions to support leading a healthy lifestyle, introduces its Everyday Calm formula, to promote a healthy stress response in the face of today’s life challenges. “With the American Psychological Association reporting stress levels at an all-time high in 2020, now more than ever it’s important for people to have tools to help them stay calm during stressful times like these,” says Eric Gricus, Amari’s Founder and CEO. Gricus emphasizes that exercise, eating a healthy diet, time spent in nature, good sleep habits and practices such as yoga and meditation have all proven to help mitigate stress. “Plant-based herbal remedies such as Everyday Calm are a good fit for that toolbox, too,” he adds.
Everyday Calm is a blend of adaptogenic herbs and botanical ingredients. The formula brings together antioxidant-rich amla, and passionflower and lemon balm, both known to promote a healthy sleep response, aid with stress and encourage calm. These botanicals are blended with the company’s proprietary blend of ashwagandha, turmeric, black pepper and CBD, to help you unwind and tackle every day stressors. Amari formulas are made with 10mg of broad-spectrum CBD sourced from U.S. grown industrial hemp and verified to be THC free. CBD is used as an enabling ingredient to support the effectiveness of the clinically proven adaptogens—ashwagandha and turmeric—known for their healing and anti-inflammatory properties as well as aiding with stress relief.
Blended into delicious, effective, water-soluble powdered mixes, Amari plant-based formulas are designed to deliver high quality, water-soluble, bioavailable formulas in a unique delivery system that is convenient and easy to take at home or on the go. “Amari was launched with the vision to develop plant-based products that could work to reduce inflammation brought on by exercise, build immunity and ease stress to help people be more resilient and better able to embrace a healthy lifestyle,” explains Gricus. “This has been especially important when so many people are being thrown challenges from all directions,” he adds.
Amari formulas are available in single-serve packets (or cartons of 10 packets), making them easy to take with you in a pocket or wallet. Just mix with 10 oz.–12 oz. of cool or warm water, and you’re set. In addition to Amari Everyday Calm, Amari’s inaugural line of products includes Amari Recovery. Amari products are available in natural product stores and outdoor retailers as well as on the company website. To learn more about these products, visit: Amaribotanicals.com.
Founded in 2019, Amari was launched by outdoor enthusiast, Eric Gricus, for people like him. People who love to be active, but who may have noticed as they get older that the spirit is willing, but the body often has aches and pains and soreness after a day of hiking, skiing or rafting. To create the product, Eric leveraged his more than 10 years’ experience working with early-stage CPG companies and commercializing research from a university setting. Amari formulas blend science and technology to provide authentic, plant-based remedies that deliver tangible benefits to support a lifestyle of wellness and vitality, while being rooted in transparency and extensive quality controls.
For media inquiries, please contact: Media@AmariBotanicals.com
SOURCE Amari Inc